Our Sustainability statement

Liberty strives to maximise our positive social, economic and environmental (SEE) impacts while mitigating and managing potential negative impacts. We aspire to deliver shared value by focusing on issues that matter to our employees, financial advisers, clients, stakeholders and the broader community, among others.

View our full Sustainability Policy

Our Approach

Liberty aims to create societal value and preserve the natural capital our business depends on. We understand that our success is linked to the prosperity and wellbeing of our societies. Therefore, we focus on creating value for society by living our purpose of improving people's lives by enabling their financial freedom, along with our brand promise of being "in it with you".

Shared value means that as a responsible corporate citizen we leverage our resources to create solutions that will benefit society and build a more prosperous future for all. We nurture our relationships and skilfully navigate risks to deliver products that help our clients mitigate life's traumatic events and increase their wealth. At the same time, the value we create for our clients must benefit other stakeholder groups. Our approach focuses on the value that we create, and SEE issues create an opportunity for growth, innovation and differentiation for our business.

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We create shared value

by embedding policies and practices that advance the economic and social conditions of our communities while augmenting our competitiveness.

Shared value is more than

our personal values or sharing value that has already been created through philanthropy. It extends
beyond balancing our stakeholder interests or complying with local regulations.

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Ending poverty goes hand-in-hand with strategies to improve health, wellbeing and education, reduce inequalities and spur economic growth. This is encapsulated in the UN SDGs which outline the vision for a more prosperous and peaceful future for people and the planet and guides our SEE strategy.

As an urgent call for countries, both developed and developing, the SDGs aim to create a global partnership where the focus is on ending poverty, reducing inequality, improving education and health, preserving our environment and tackling climate change. The SDGs provide a roadmap for a shared global vision for the private sector and civil society, one that can be incorporated into national development plans and strategies.

Our SEE impact material matters

Shared value aims to identify and expand the integration between societal and economic progress. In order for us to achieve this, we identified the SEE impact material matters with the potential to substantially impact our ability to create value for our stakeholders.

  • Supporting the physical, emotional, social and financial wellbeing of our employees, clients and society throughout the COVID-19 pandemic
  • Enabling financial freedom, inclusion and access to financial services
  • Promoting inclusive economic growth through quality education
  • Responding to stakeholder expectations, with a focus on ESG principles and climate change
  • Managing and protecting our physical environment as well as the health and safety of our employees
  • Funding national infrastructure development and the transition to a green, low-carbon economy
  • Contributing to national economic and social transformation

Guided by our SEE impact material matters, Liberty has prioritised the SDGs we feel could have the most impact on the communities in which we operate. We believe that in doing so, we can meaningfully contribute to transformation and equality while creating prosperous futures for our employees, clients, shareholders, stakeholders and communities.

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Decent work and economic growth

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Quality education

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Reduced inequalities

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Climate action, responsible production and consumption

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Industry, innovation and infrastructure

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Good health and well-being

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Decent work and economic growth

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Quality education

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Reduced inequalities

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Climate action, responsible production and consumption

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Industry, innovation and infrastructure

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Good health and well-being

We measure our contribution to our selected SDGs through, among others:

  • Investments in CSI initiatives
  • Our carbon, water and waste footprints
  • Taxes collated and paid
  • Transformation (B-BBEE)

By measuring our progress, we create value for our stakeholders:

  • Clients and advisers
  • Employees
  • Regulators
  • Investors, shareholders and debtholders
  • Government
  • Civil society

How We Create Societal Value And Preserve Our Natural Capital

Through various programmes focusing on education for young learners, university students, employees and consumers, we contribute towards skills development and financial literacy, Maths, English and Science – enabling beneficiaries to improve their life situations, creating economic and societal inclusion as a whole, and working towards financial freedom.

Our employees add value through our volunteerism programme and, on a personal level, donating their time or money, or sharing their skills and knowledge where they can.

We engage with our stakeholders to understand their needs, support them during important and life-changing events, and provide them with knowledge on how to improve their financial situation. Our transformation programme encourages diversity, inclusion and gender equality, with a focus on human rights and an emphasis on an ethical culture.

Through our resource management programmes, we focus on our water and energy use and waste disposal, continuously finding innovative ways to reduce our consumption and contribute towards a more sustainable environment.

Our climate change policies aim to make meaningful changes that enable us to contribute towards a climate-resilient economy and create transparency in the reporting and mitigation of our risks and impacts.

Our STANLIB investment programme invests in ESG initiatives that will benefit both communities and the environment, creating a more prosperous and peaceful future for all.

Liberty is aligned with the objectives of Agenda 2063. We also support the South African National Development Plan (NDP) 2030 and the UN Global Compact Principles to uphold our responsibilities to the societies in which we operate.


Agenda 2063: The Africa we want

Agenda 2063 is Africa's blueprint for transforming the continent into a global powerhouse, delivering on its goal of inclusive and sustainable development. The agenda is a manifestation of a drive for unity, self-determination, freedom, progress and collective prosperity, and prioritises economic and social development, democratic governance, peace and security, and continental and regional integration.

Agenda 2063 has identified seven African aspirations, each with their own set of goals:

  • A prosperous Africa based on inclusive growth and sustainable development.
  • Political unity and an integrated continent.
  • An Africa of good governance, democracy, respect for human rights, justice and the rule of law.
  • A peaceful and secure Africa.
  • An Africa with a strong cultural identity, common heritage, shared values and ethics.
  • Development is people driven, relying especially on the potential of women and the youth, and caring for children.
  • A strong, united, resilient and influential global player and partner.

NDP 2030

In order for South Africa's NDP to succeed, government needs its citizens and corporations to individually contribute towards development. The NDP aims to eliminate poverty and reduce inequality by 2030; objectives that align with Liberty's own transformation goals. Setting out guidelines that define the desired achievements, the NDP identifies the roles of different sectors of society to achieve these aims.

The NDP defines a holistic and pragmatic approach towards reducing poverty and inequality through six focused priorities:

  • Citizens are active in their own development.
  • Faster and more inclusive economic growth.
  • Uniting South Africans around a common programme.
  • A capable and developmental state.
  • Leadership and responsibility throughout society.
  • Building capabilities.

UN Global Compact Principles

As part of upholding our responsibilities to people and the planet, we incorporate the UN Global Compact Principles into our strategies, policies and procedures. We understand that good practice in one area does not negate harm in another, therefore we place great emphasis on establishing an ethical culture that values integrity, diversity and inclusion.

The UN Global Compact Principles include:

  • Supporting and respecting the protection of internationally proclaimed human rights in our sphere of influence.
  • Ensuring we are not complicit in the violation of human rights in any way.
  • Upholding freedom of association and recognising the right to collective bargaining.
  • Eliminating all forms of forced or compulsory labour.
  • Eradicating all forms of child labour in our value chain.
  • Eliminating any form of discrimination in the workplace.
  • Assuming a responsible, preventative and proactive approach towards environmental challenges.
  • Developing initiatives and practices to promote greater socioenvironmental responsibility.
  • Promoting the development and dissemination of environmentally responsible technologies.
  • Fighting corruption in all its forms, including extortion and bribery.

Agenda 2063: The Africa we want

Agenda 2063 is Africa's blueprint for transforming the continent into a global powerhouse, delivering on its goal of inclusive and sustainable development. The agenda is a manifestation of a drive for unity, self-determination, freedom, progress and collective prosperity, and prioritises economic and social development, democratic Agenda 2063 is Africa's blueprint for transforming the continent into a global powerhouse, delivering on its goal of inclusive and sustainable development. The agenda is a manifestation of a drive for unity, self-determination, freedom, progress and collective prosperity, and prioritises economic and social development, democratic governance, peace and security, and continental and regional integration.

Agenda 2063 has identified seven African aspirations, each with their own set of goals:

  • A prosperous Africa based on inclusive growth and sustainable development.
  • Political unity and an integrated continent.
  • An Africa of good governance, democracy, respect for human rights, justice and the rule of law.
  • A peaceful and secure Africa.
  • An Africa with a strong cultural identity, common heritage, shared values and ethics.
  • Development is people driven, relying especially on the potential of women and the youth, and caring for children.
  • A strong, united, resilient and influential global player and partner.

NDP 2030

In order for South Africa's NDP to succeed, government needs its citizens and corporations to individually contribute towards development. The NDP aims to eliminate poverty and reduce inequality by 2030; objectives that align with Liberty's own transformation goals. Setting out guidelines that define the desired achievements, the NDP identifies the roles of different sectors of society to achieve these aims.

The NDP defines a holistic and pragmatic approach towards reducing poverty and inequality through six focused priorities:

  • Citizens are active in their own development.
  • Faster and more inclusive economic growth.
  • Uniting South Africans around a common programme.
  • A capable and developmental state.
  • Leadership and responsibility throughout society.
  • Building capabilities.

UN Global Compact Principles

As part of upholding our responsibilities to people and the planet, we incorporate the UN Global Compact Principles into our strategies, policies and procedures. We understand that good practice in one area does not negate harm in another, therefore we place great emphasis on establishing an ethical culture that values integrity, diversity and inclusion.

The UN Global Compact Principles include:

  • Supporting and respecting the protection of internationally proclaimed human rights in our sphere of influence.
  • Ensuring we are not complicit in the violation of human rights in any way.
  • Upholding freedom of association and recognising the right to collective bargaining.
  • Eliminating all forms of forced or compulsory labour.
  • Eradicating all forms of child labour in our value chain.
  • Eliminating any form of discrimination in the workplace.
  • Assuming a responsible, preventative and proactive approach towards environmental challenges.
  • Developing initiatives and practices to promote greater socioenvironmental responsibility.
  • Promoting the development and dissemination of environmentally responsible technologies.
  • Fighting corruption in all its forms, including extortion and bribery.